Communities have various ways of encouraging participation. At the DeFrag conference there was much discussion about leader boards for internal communities. Personally I prefer featuring those that are adding value to the community rather than just those that are the most vocal. This allows you to highlight contributors for a variety of reasons rather than limiting your own incentivization program. (is that a word? It looks good though). I met someone who leads a community that does this very well. And the best thing is that it’s a community for those of us that specialize in social media!
It was a total pleasure to meet Robin Fray Carey, CEO & Co-Founder of SocialMediaToday at the Social Media Strategies Conference in San Francisco last week. It’s always inspiring to meet women who are making a difference in the social media world.
SocialMediaToday.com is a unique community that offers bloggers a great springboard to share our thoughts & ideas. Here is why I love it: It aggregates them all in one place allowing us to read each others work, vote on it & comment. I have met new friends there & keep up with old ones. The value that it brings me is that my blog is syndicated there where it is exposed to new readers. They can click thru & explore my blog more fully because permalinks are offered. And they’re doing it in such a way that search engines don’t see it as a duplication & frown on it for SEO purposes.
I have been evangelizing SocialMediaToday for quite some time. I included it in my guest post on Problogger as a great way to take your blog to a new community. It really does give your blog legs! And if your focus is small business then you can syndicate your blog in their sister site, MyVenturePad.com. They have recently launched a new site for marketing specialists called TheCustomerCollective And I see that they have TheEnergyCollective too.
How can you add your blog & join the community? (I highly recommend it)
- Register for a profile
- Follow the instructions
- Your blog’s RSS is fed in & their fabulous Community Manager/Editor Jerry Bowles reviews the posts & chooses which to display.
- Sign up for their weekly newsletter – it rocks! by highlighting news & popular posts
Here’s my post from last week on using Twitter for Business that has been on SocialMediaToday. To date it’s had 524 views! And they kindly highlighted a link in the newsletter.
A huge thank you to Robin & Jerry for providing us with a place to aggregate our collective knowledge. It’s a rich source of information for those aspiring to learn & share our knowledge.