Comments on: Community Manager Salary

By: 40 Resources for Developing an Effective Community Management Strategy « emergent by design

Fri, 13 Nov 2009 04:45:34 +0000

[...] Community Manager Salary [...]

By: What’s Your Personal Brand Worth | Connie Bensen

What’s Your Personal Brand Worth | Connie Bensen — Fri, 20 Mar 2009 05:26:16 +0000

[...] This brings me back to the problem of companies thinking that they can bring in an experienced community manager at an entry level salary. They’ll bring their metrics & provide the deliverables to justify [...]

By: Melanie Baker

Melanie Baker — Tue, 10 Mar 2009 16:46:26 +0000

Excellent, another resource for my arsenal.

I get asked questions like this regularly — our tech industry is large, but community management is still a very new role here. And of course people just want a specific salary number, which I can’t just give them. (Of course, rarely can they provide solid details on what they want the person in the role to do or accomplish, either.)

It’s such an “it depends” answer. How senior a role? Responsibilities? Reports? Etc… You also can’t really compare it, salary-wise, to most existing roles within a company, especially since soft skills and personality are among the most key components to a good community manager.

And of course there will always be a nebulous aspect of the role. Measuring relationship building and the like remains a bit sticky, but companies don’t like that.

By: Stevie Wilson

Stevie Wilson — Mon, 02 Mar 2009 23:33:37 +0000

so love this piece. It’s so TRUE. I can’t tell you how many positions that I have interviewed for that require a serious knowledge and ability to engage, supervise, manage and handle sites and forums– but some companies don’t get that the manner in which it is handled & the person that represents them reflects directly back on the company.
Hire a well-experienced person, pay them well– because they will end up building your visibility and traffic and make it worth every penny

By: links for 2009-03-02 < Chris Abraham

links for 2009-03-02 < Chris Abraham — Mon, 02 Mar 2009 19:02:04 +0000

[...] Community Manager Salary | Connie Bensen [...]

By: Ted S

Ted S — Mon, 02 Mar 2009 16:10:23 +0000

Thanks for sharing your perspectives and the data. I also agree that this is a tough field to carve a path in especially with larger companies who may have seen the light to hire a CM but not yet actual get the full implications and benefit potential.

It definitely worries me when you see companies trying to pass by with a lower paid, junior staffer to start a community endeavor. Not that one needs (or could even have) decades of experience to do the job well but when a company is just starting to move into the community space strategy and some degree of authority are essential.

When someone is sent out to engage and build a community but has no actual access into the brand they’re representing there’s often failure as they can’t do the job they’re being tasked with. On the other hand when the community team includes or has direct access to a “big tilte” there’s an immediate opportunity to benefit as the right people get feedback and can actually respond.

By: Angela Connor

Angela Connor — Mon, 02 Mar 2009 15:00:55 +0000

I couldn’t agree with you more about the fact that those who do the job first will certainly have more to overcome. I can assure you that whomever ends up in the job I’ve carved, created, nurtured and built from the ground up once I decide to embrace a new opportunity, will have a sweet deal. Laying the groundwork is tough. But writing a handbook along the way makes you even more valuable.