Your dream is to work in social media. You’ve been blogging, building your brand and know your stuff. After doing all the right things you have a job offer, so now what?
As with any potential new job there are many questions & many unknowns in regard to one in social media. And to make it [...]
It’s a busy time of year! Next week I’ll be in San Francisco for two events. I’m doing a 3 hour workshop at Enterprise 2.0 on Frameworks for utilizing social media. The diagram in my last blog post outlines the potential that a community manager offers an organization.
I will share how to use [...]
This diagram summarizes what I have learned over the past year about how my role as a Community Manager influences the sales funnel. We are in agreement that social media efforts need to be measured. I will contend that the role of community manager or social media specialist requires you to show how you [...]
Michael Leander Nielson of Oslo invited me to present a webinar on Business Objectives for Social Media Monitoring. It’s a popular topic and we had great attendance!
I covered the following:
Which objectives to consider when defining your social media monitoring (SMM) strategy
What types of tools are available
How to make sense of the data that is gathered
The [...]
Not too long ago I was in a traditional professional job. Ironically that same job is what introduced me to Web 2.0. Fast forwarding finds me deeply entrenched in working online and advocating for the role of Community Manager and working remotely.
THE Reason You Should Be At Blogworld 09 is the people.
As much [...]
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