Redefine Customer Communication

Last week I did a half day workshop at Enterprise 2.0 in Boston. We had a great conversation! Over fifty people from a broad range of backgrounds attended! I was glad to hear that we had more than marketing people. There were some social media people, analysts, community managers, higher education (one in engineering!), programmers, [...]

Living on the Edge

So you’ve built up your personal brand to superstar status. Everyone is watching. You are setting the pace and rocking it as an A-lister. Your community loves & adores you. Everything is awesome right? What could go wrong?
An unintentional mistake …
I’ve watched it happen over the past couple of years. The blogging community [...]

Moving Community Gardening Beyond a Hobby

This past week I was at Enterprise 2.0 in Boston. Before Alistair Croll started his session he apologized with a quick forewarning, “I’m going to be beating up on Community Managers”. I’m fine with that! I think that we need to be pushed out of our comfort zone.
Alistair started his presentation with – Community [...]

Boston Meetups & Enterprise 2.0

Working remotely is great, but I love the opportunity to connect with people face to face! In the next couple of days I will get to meet my good friends from Boston as well as many of social media’s finest.
If you’re in the area, join us! I want to meet you!
Monday night - Rachel Happe [...]

My East Coast Tour

This week I’m making the trip back to the home office in Rochester, New York. Our newest team members from San Francisco will be joining us. It’ll be fun getting together again with the Techrigy guys!
We’re having a social media meetup in Rochester on Thurs evening at Label 7 at 6 pm. It’ll be [...]