Category: Processes and Governance

There has been a lot of focus of late on how to become a social business. In fact I joined Dell back in 2011 because of their maturity as a social business. The story really goes back to 2007 when

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It’s been exciting to see the evolution of the Community Manager role and how it is becoming mainstream across organizations ranging from start-ups to the Fortune 50 and with no matter as to profit or non-profit. People have been avidly

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A couple of years ago I had a conversation with Sean McDonald, former Director, Online and Marketing at Dell, about his vision for community. We had a very similar philosophy about the shortcomings of having a community manager or a

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I have come to realize that as community managers may be doing ourselves a disservice by choosing that title. We are all in agreement that we’re not managing anyone. But do organizations understand the term ‘Community’? It seems that the

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