2010 Trend Predictions for Social Media

December 23, 2009 | Predictions | Connie

Here’s a slide deck with a number of predictions for 2010. I am honored to be included in such a distinguished group!
Dr. Taly Weiss presents the predictions in Twitter format so it’s a quick read.
ReadWriteWeb did a nice job of expanding on my first prediction.
PROSPECTING: Connie Benson, Director of Social Media and Community [...]

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2010 The Year of Social Media ROI

December 19, 2009 | Measurement & ROI, Predictions | Connie

Everyone is putting their predictions out. Mine are always partially based on my work as well as the trends.
1. Companies will expect ROI from their Social Media efforts.
Social Media will shift from being experimental to mainstream. Larger organizations can’t justify embracing it without having it meeting their business objectives. It has to increase [...]

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