Connie Bensen http://conniebensen.com Community Strategist Sat, 06 Mar 2010 11:31:16 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Connie Interviews Community Experts Community Strategist Connie Bensen http://conniebensen.com/blog/Connie.jpgConnie Bensenhttp://conniebensen.com community,community strategy,Connie Bensen,web 2.0,Techrigy,social media monitoring no Connie Bensen conniebensen@gmail.com Dave Evans & Social Media Marketing http://conniebensen.com/2009/01/14/dave-evans-social-media-marketing/ http://conniebensen.com/2009/01/14/dave-evans-social-media-marketing/#comments Thu, 15 Jan 2009 04:42:34 +0000 Connie http://conniebensen.com/blog/2009/01/14/dave-evans-social-media-marketing/ Social Media Marketing: An Hour a Day

Dave Evans joined me to discuss his book, Social Media Marketing: An Hour a Day

Dave shares the challenges of integrating social media into an organization:

  • Someone in the organization to champion social media
  • Organizational dynamics
  • Challenge is space is moving so fast

Building a map -how the purchase funnel related to the social web

  • social media connects us in many ways
  • connecting the customers to various departments internally

Dave talks about how to integrate the info from the social web into the business needs. He uses the analogy of walking into a party & starting with a listening strategy.

Dave explains how you can use his book in ‘hour a day’ aspect to create their plan.There are templates available in the book & also online at ReadThis.com

This is the first in a two part series. The second part is on measurement & monitoring.

You can listen to the interview here.

Download mp3

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]]> http://conniebensen.com/2009/01/14/dave-evans-social-media-marketing/feed/ 0 <p><a href="http://www.amazon.com/gp/reader/0470344024/ref=sib_dp_pt#reader-link" target="_blank"><img src="http://ecx.images-amazon.com/images/I/51Ag4ApnbAL._BO2,204,203,200_PIsitb-sticker-arrow-click,TopRight,35,-76_AA240_SH20_OU01_.jpg" border="0" alt="Social Media Marketing: An Hour a Day" width="240" height="240" /></a></p> <p>Dave Evans joined me to discuss his book, <a href="http://www.amazon.com/Social-Media-Marketing-Hour-Day/dp/0470344024/ref=pd_bbs_sr_1?ie=UTF8&s=books&qid=1231993272&sr=8-1" target="_blank">Social Media Marketing: An Hour a Day</a></p> <p>Dave shares the challenges of integrating social media into an organization:</p> <ul> <li>Someone in the organization to champion social media</li> <li>Organizational dynamics</li> <li>Challenge is space is moving so fast</li> </ul> <p>Building a map -how the purchase funnel related to the social web</p> <ul> <li>social media connects us in many ways</li> <li>connecting the customers to various departments internally</li> </ul> <p>Dave talks about how to integrate the info from the social web into the business needs. He uses the analogy of walking into a party & starting with a listening strategy.</p> <p>Dave explains how you can use his book in ‘hour a day’ aspect to create their plan.There are templates available in the book & also online at <a href="http://readthis.com" target="_blank">ReadThis.com</a></p> <p>This is the first in a two part series. The second part is on measurement & monitoring.</p> <p>You can listen to the interview here.</p> <p>Download<a href="http://conniebensen.com/blog/wp-content/podcasts/01-07-DaveEvans1.mp3"> mp3</a></p> <div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" title="Zemified by Zemanta" href="http://reblog.zemanta.com/zemified/00f8788b-ba8f-42e0-a4cd-696ccf954c32/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=00f8788b-ba8f-42e0-a4cd-696ccf954c32" alt="Reblog this post [with Zemanta]" /></a></div> Dave Evans joined me to discuss his book, Social Media Marketing: An Hour a Day Dave shares the challenges of integrating social media into an organization: Someone in the organization to champion social media Organizational dynamics Challenge is [...] My First Podcast with Adam Helweh http://conniebensen.com/2008/12/25/my-first-podcast-with-adam-helweh/ http://conniebensen.com/2008/12/25/my-first-podcast-with-adam-helweh/#comments Fri, 26 Dec 2008 02:19:01 +0000 Connie http://conniebensen.com/blog/?p=628
Pamela L.
Image via Wikipedia

odcasting has intrigued me ever since Anna Farmery of the Engaging Brand interviewed me over a year ago. She has a great interview style and has an incredible library of interviews! I put links to some of her interviews at the bottom.

Since then I’ve done many interviews but they’ve always been hosted by others.

A couple of weeks ago the guys from Minnov8 in the Twin Cities invited me as a guest on their Saturday morning podcast. I was inspired & decide that a 2009 goal was to step up my tech skills. Podcasting will be the first & video may follow.

Adam Helweh bravely offered his services. He has generously spent a few hours with me over the past 3 days getting the details worked out.

We spend the forty five minutes talking about my challenges in getting started podcasting with my ‘new’ laptop. (Everything is relative :D ). Then we cover my reasons for wanting to podcast & our goals for 2009. Community is a topic of course! And we wrap with a bit of a comparison between the weather in Minnesota & San Francisco.

So what do you think? Was it worth the effort? Would you like more interviews? My list has 3 so far… and it could be you!

Download:  MP3

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]]> http://conniebensen.com/2008/12/25/my-first-podcast-with-adam-helweh/feed/ 5 <div class="zemanta-img"> <div> <dl class="wp-caption alignright" style="margin: 1em; float: right; display: block; width: 212px;"> <dt class="wp-caption-dt"><a href="http://en.wikipedia.org/wiki/Image:PGayPodcast.jpeg"><img title="Pamela L." src="http://upload.wikimedia.org/wikipedia/en/thumb/f/f2/PGayPodcast.jpeg/202px-PGayPodcast.jpeg" alt="Pamela L." width="202" height="183" /></a></dt> <dd class="wp-caption-dd zemanta-img-attribution" style="font-size: 0.8em;">Image via <a href="http://en.wikipedia.org/wiki/Image:PGayPodcast.jpeg">Wikipedia</a></dd> </dl> </div> </div> <p>odcasting has intrigued me ever since <a title="Anna Farmery" rel="homepage" href="http://www.theengagingbrand.com" target="_blank">Anna Farmery</a> of <a class="zem_slink" title="The Engaging Brand" rel="homepage" href="http://theengagingbrand.typepad.com/">the Engaging Brand</a> interviewed me over a year ago. She has a great interview style and has an incredible library of interviews! I put links to some of her interviews at the bottom.</p> <p>Since then I’ve done many interviews but they’ve always been hosted by others.</p> <p>A couple of weeks ago the guys from Minnov8 in the Twin Cities invited me as a guest on their Saturday morning podcast. I was inspired & decide that a 2009 goal was to step up my tech skills. Podcasting will be the first & video may follow.</p> <p><a href="http://twitter.com/secretsushi" target="_blank">Adam Helweh</a> bravely offered his services. He has generously spent a few hours with me over the past 3 days getting the details worked out.</p> <p>We spend the forty five minutes talking about my challenges in getting started podcasting with my ‘new’ laptop. (Everything is relative <img src='http://conniebensen.com/blog/wp-includes/images/smilies/icon_biggrin.gif' alt=':D' class='wp-smiley' /> ). Then we cover my reasons for wanting to podcast & our goals for 2009. Community is a topic of course! And we wrap with a bit of a comparison between the weather in Minnesota & San Francisco.</p> <p>So what do you think? Was it worth the effort? Would you like more interviews? My list has 3 so far… and it could be you!</p> <p>Download:  <a href="http://www.conniebensen.com/blog/wp-content/podcasts/AdamHelweh.mp3" target="_blank">MP3</a></p> <p><a class="zemanta-pixie-a" title="Zemified by Zemanta" href="http://reblog.zemanta.com/zemified/22336943-bc96-4df2-b956-e76fb6433208/"><img class="zemanta-pixie-img" style="border: medium none; float: right;" src="http://img.zemanta.com/reblog_e.png?x-id=22336943-bc96-4df2-b956-e76fb6433208" alt="Reblog this post [with Zemanta]" /></a></p> Image via Wikipedia odcasting has intrigued me ever since Anna Farmery of the Engaging Brand interviewed me over a year ago. She has a great interview style and has an incredible library of interviews! I put links to some of her interviews [...]